Episode 44

More Million Dollar Homes: Chattanooga's Evolving Real Estate Market

In this episode of Let’s Talk Chattanooga Real Estate,  Blake Watson, dives into remarkable trends in Chattanooga's real estate market, particularly focusing on the increase in million-dollar homes. Discover what’s driving this notable increase in high-end listings, how it impacts buyers and sellers, and why Chattanooga is attracting luxury buyers from across the nation. Whether you're searching for a starter home or a luxury estate, this episode provides valuable insights to navigate the changing market.

Key Points Discussed:

Active Listings in the Chattanooga Area Are Up: A 43% year-over-year increase in active listings gives buyers more options, with mid-to-high price brackets leading the way.

Affordable Homes Still Dominate: Homes priced between $300K-$399K make up 24% of all listings, showcasing strong demand in this "sweet spot."

Chattanooga’s Luxury Boom: $1million to $1.1million listings have surged by 103% year-to-date, driven by relocation trends, property appreciation, and economic confidence in real estate.

What It Means for Buyers and Sellers:

Buyers in high-end markets enjoy more choices and negotiating power.

Sellers must emphasize unique features to stand out in a growing inventory of houses.

Competition remains tight in lower price brackets under $250K.

Blake Watson is a Realtor with Epique Realty. If you’re interested in Chattanooga real estate or have questions, reach out to him at 423-315-1815 or his brokerage phone 888-893-3537, or visit www.athomechattanooga.com.  You can also find Blake on Facebook, LinkedIn (Blake Watson), and Instagram (@rocknrollblake). Follow this podcast to stay updated on all things real estate in Chattanooga!

About the Podcast

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Let's Talk Chattanooga Real Estate
Real Estate in Chattanooga Tennessee and Northwest Georgia

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About your host

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Blake Watson

When you choose to partner with me as your Realtor, I bring knowledge, expertise, and real estate experience to our partnership. You can count on my negotiation skills and marketing know-how to help sell your property or help you secure the home of your dreams. I am Blake Watson, real estate agent brokered by Epique Realty, and serving Chattanooga and Northwest Georgia. In addition to being an agent, I host the “Let’s Talk Chattanooga Real Estate” podcast.
Honesty, transparency and trust are qualities you can expect from me. Above all, you can be confident that I will serve you with your best interest at heart.
Chattanooga is my hometown. I'm a proud graduate of Hamilton County Public Schools with years at East Brainerd Elementary, Westview Elementary, Brown Middle and Central High. I went on to graduate from the Honors Program at the University of Georgia, where I met my amazing wife. After several years away in other southern cities, we returned to the Chattanooga area. Now, we live in Ringgold, GA with our two adopted kids, and we raise goats on our small farm.
I've worked in Chattanooga and Northwest Georgia for decades and know and love the towns and neighborhoods throughout the area. I love the community we have in Chattanooga, and the incredible transformation our city has enjoyed over the past 20 plus years. If you live here, you know what I mean. If you are considering a move to Chattanooga, be prepared to fall in love with this beautiful area that is so full of life and fun!